Response to Bob's Shiny Suds Blog

I agree with what Bob said. The advertisement/spoof got the point across well, however even to me it seemed overdone and a little creepy. I can see why some people are upset by this, and this is where I feel that the marketers should have been especially sensitive to the viewers. They could have dialed this down and still get their point across well. Do you think that the producers of this ad chose to make it racy and provocative like this so that hit would increase the talk about this?